Cookie Policy

Last Updated: June 2026

At Novaire™, we believe in keeping things clear, honest, and completely transparent—whether it’s how our personal cooling turbines operate or how we handle your data. This Cookie Policy explains how Novaire™ ("we", "us", and "our") uses cookies and similar tracking technologies when you visit our storefront.

🍪 1. What Are Cookies?

Cookies are small text files that are downloaded to your device (computer, smartphone, or tablet) when you visit a website. They help the website recognize your device, remember your preferences, and make your browsing experience smoother, faster, and more secure.

📊 2. How We Use Cookies

We use cookies to handle everything from keeping track of what’s inside your shopping cart to measuring how well our heatwave ad campaigns are performing. They generally fall into these four categories:

  • Essential Cookies: These are strictly necessary for the store to function. Without them, you wouldn’t be able to add a Novaire™ Flow pack to your cart, log into your account, or securely process payment through Shopify, Stripe, or PayPal.

  • Performance & Analytics Cookies: These collect anonymous information about how visitors interact with our site. They tell us which sections are the most popular, where visitors might be getting stuck, and how quickly our pages load so we can keep optimizing your mobile experience.

  • Functionality Cookies: These allow our store to remember the choices you make (such as your currency preference—GBP or EUR—or your region) to provide a more personalized shopping experience.

  • Targeting & Advertising Cookies: Placed by our trusted third-party advertising partners (like Meta and TikTok), these cookies track your browsing habits across the web to display relevant Novaire™ ads tailored to your interests during summer heatwaves. They also help us measure the return on investment of our marketing efforts.

🛠️ 3. Third-Party Cookies We Drop

Because Novaire™ is built on the robust Shopify ecosystem and utilizes modern marketing channels, several trusted partners drop cookies on your device when you browse our site:

  • Shopify: Manages core storefront infrastructure, cart persistence, secure checkout tracking, and basic store analytics.

  • Google Analytics: Helps us understand traffic volumes, geographic regions of our buyers (e.g., UK & Europe), and overall site performance.

  • Meta / Facebook Pixel: Tracks user actions to optimize our video ad campaigns and ensure we aren't showing you ads for products you’ve already purchased.

  • TikTok Pixel: Measures the conversion performance of our short-form video content and targets relevant heatwave relief ads.

🕹️ 4. How to Control and Manage Cookies

You have full control over your data. Most web browsers automatically accept cookies, but you can easily modify your browser settings to decline them or alert you when a cookie is being sent.

  • Browser Settings: You can block or delete cookies directly through the privacy settings menu of your browser (Chrome, Safari, Edge, Firefox, etc.). Please note that blocking all cookies may impact your ability to use certain features of our store, including the checkout process.

  • Cookie Banner: When you first visit Novaire™, our compliance banner allows you to explicitly accept or customize your marketing and analytics cookie preferences.

  • Opt-Out Tools: To opt out of targeted advertising via Google or Meta, you can adjust your personal ad preferences within your respective Google and Facebook account dashboards.

🔄 5. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our operational tracking or due to updated legal requirements. Any updates will be posted directly to this page with an updated revision date.

📬 6. Contact Us

If you have any questions or require clarification regarding our use of cookies, please visit our Contact Us page or reach out to our dedicated support desk. We respond to all privacy and delivery inquiries within 12 hours.